At first glance you might be mistaken in assuming that the Black Inc Thirty Carbon Clincher Road Wheelset is just another climbing wheelset. These all-carbon hoops blend feathery-light climbing power with superior aerodynamics and a wide, stable rim for an all-encompassing package of power. They charge down rolling hills of vineyards and blast through descents around careening bends with heart-palpitating drops. But these wheels aren’t all rim—Black Inc pairs them with bearings from CeramicSpeed to craft hubs that take the ride to the next level with silky smooth bearings that glide faster. The bearings are designed with updated technology to surpass ceramic bearings of yesteryear, which required constant maintenance, so you can power to the front of the pack with less effort, and a feel that’s unlike any other. In Stock Now $2199.99
This is OMATA One. A precision sports instrument purpose-built to not simply measure your ride, but to make your ride measurably better. By tracking performance information with greater simplicity and less distraction. And by providing a deeper connection to the brilliant machine that’s propelled by your heart, legs, lungs, and desire.
Unlike a digital screen’s ability to detach us from the present moment, OMATA One’s unique analog interface and oath to simplicity have been designed to enhance it.
Gorgeous Smart Computer with Analog functions backed by a high tech GPS backbone.
The award winning POC helmet has been engineered to take the next step in road bike helmet safety and offers optimal ventilation, comfort and weighs less than 200 grams (Octal, size M, CE-version). To further improve safety, POC provides more coverage and additional protection for the temples and back of the head and the EPS liner is strategically thicker in the most exposed areas. The fully wrapped unibody shell construction functions as a monocoque and enhances the safety properties and construction integrity of the helmet while maintaining a low weight.
The all new Colnago C64: completely handmade – “tailor-made,” it could be said – in Italy, with revolutionary tubes (larger, lighter, more durable), the C64 is the fruit of more than two years of research. Yet, it was designed based on an almost immeasurable history of cycling innovation and success – one which began in 1954. The C64’s tubes and lugs are made of the finest carbon fiber, making it a unique frame in the world – one that cannot be compared to anything else. In the C64’s design lies Ernesto Colnago’s knowledge and experience, gained from a lifelong pursuit of cycling perfection
**In Stock for Immediate Delivery**
If you are looking for something out of the normal, bleeding with state of the art technology, and will make all of your riding buddy’s jealous, than look no further than the new line of FACTOR Bicycles.
Factor Bikes was conceived from a commitment to innovation, speed and performance through advanced engineering; our soul lives in technology and integration and our heritage is derived from advanced motorsport and aviation.
Black Inc Thirty – Carbon Clincher Wheelset
Campagnolo-Sarto LTD Edition w/Super Record EPS H11 Hydraulic Brakes
This is about as rare as they come. Be one of a handful of riders in the world to have this amazing bike. This is 1 of 6 bicycles made by Sarto for Campagnolo Italy. These were built for the press release of the all new Super Record EPS / H11 hydraulic disc brakes system component group. We were lucky enough to acquire 2 of these beauties and we have one remaining (size MD). The picture doesn’t do this bicycle justice, it is stunning in person! *does not include bottles or cages*
Head lights and tail lights are essential to safety and not only in the dark. It has been proven that daytime running lights dramatically decrease the chances of collision in the daytime hours. Our new lines of LED lights are very bright, very light, and with USB charging the are good for the enviroment!
Or new line of light systems by Niterider, Lezyne and Garmin have you covered for all cycling applications. MTB – ROAD – EBIKE – etc.
Whats the fastest way to become a La Jolla Local?
Wear our limited edition Team jersey while you head up or down the coast!!
Our latest kit is on its way and as always will be a limited release. This matched set will step up your kit game with all new high end Italian fabrics, very comfortable Italian pads, and super edgy graphics to set you apart from the crowd!
Jersey $149.99 / Bib Short $179.99
Call ASAP to order your kit. 858-454-0316
Smith Optics and Helmets.
The perfect helmet should have an equally great pair of glasses. The all new SMITH optics line of eyewear has been completely revamped for the cyclist. Better fit, lighter weight, increased protection, incredibly clear CromaPop lenses, and the perfect fit with you SMITH helmet.
Intense proudly introduces the latest addition to its complete line up of carbon mountain bikes – the 2nd Generation carbon TRACER. Three years in the making, the new Tracer has big shoes to fill. Its predecessor was one of the brand’s most acclaimed, best-selling models to date and won the “Interbike Bike of the Year Award” in 2014.
For 2018, the new bike offers up a modern trail geometry, with longer reach for a more confidence-inspiring ride. The JS Tuned suspension “enduro link” has been developed and refined, offer longer links (including a carbon upper link) to optimize leverage curve, axle path and overall performance to make the Tracer an uncompromising enduro race machine.
In stock for immediate delivery!
Electra E-Bike Revolution!
The all new Go Electric series of bicycles is the latest offering from the lifestyle experts, Electra. They have taken the award winning “Townie” and morphed it to what could be the best “everyday” bicycles of all time. Take the step forward, super comfortable, lightweight frames and add a Bosch high power electric assist motor and what do you have?? Smiles. They have truly created something special with these bicycles. The addition of hydraulic disc brakes make them safer. Lightweight racks front and rear make all of your errands a fun task rather than a daunting one. The Bosch motor has a range of up to 75+ miles that make hills flat, range increased, and your friends envious!
In stock now – come test ride today and see what all the hype is about!
Awards upon awards and E-Bike of the year the past two years. Technology, range (over 180km!), and connectivity that is unrivaled by anything else on the market today. These bicycles really set themselves apart with their incredible handling, features galore, and safety features. The new line of STROMER’s are a must see for anyone looking for the best!
We have the incredible ST2S, ST2, and the all new ST1X models in stock!
The new Litespeed Gravel is the most versatile all-road bike we’ve ever made. With ample amount of tire clearance and options both front and rear, the Gravel is ready to tackle any type of road surface.
The new Litespeed Carbon Gravel Fork has rack and fender mounts incorporated into the design. In the rear, our latest titanium dropouts also incorporate rack and fender mounts. We added a third bottle mount under the down tube and a mount on the top tube for extra storage that will allow you to tackle epic days in the saddle.
By maintaining geometry and short chain stays the Gravel has a nimble road bike feel and ride. We’ve also selected a head tube length that can allow riders to achieve a more “road-like” riding position.
When the road gets rough, the shock and vibration dampening properties of Litespeed Titanium are there to provide you with a comfortable ride that cannot be matched by other frame materials.
The versatility of the Litespeed Gravel combined with the quality and craftsmanship of Made in USA Litespeed Titanium make the Gravel a “must have” bike this year.
Lightweight is proud of its company history and can look back on a decade of engineering excellence and leading expertise in the field of carbon products. Back in the early nineties Heinz Obermayer developed the first ever all-carbon wheel in his workshop. Ever since then, manual work processes have been a key feature of the product portfolio, defying the tendencies of our hi-tech and digital world. The sharp eye for detail, the quest for perfection and highly precise work processes enable Lightweight to build the most exclusive products on which the best cyclists in the world have ridden to glory.
In Stock Now for Immediate Gratification!!
Saturday Morning Group Ride
30 casual miles along our beautiful La Jolla, Pacific Beach, and Point Loma coastlines. Explore some new roads with some great people and have lots of smiles per mile!
Come enjoy the fun!
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Over 100,000 Items In Stock!